JOICO – COLOR INTENSITY Amethyst Purple 4oz


12 in stock

Joico Color Intensity provides ultra pigmented color that is rich, intense and long-lasting. The semi-permanent formula is enriched with kukui oil and Quadramine complex to nourish, smooth and optimize shine. Vibrant, long-lasting color Hydrating formula Gives shine Doesn’t require peroxide Instructions; Apply to clean, dry hair 1/4 inch (1/2 cm) from scalp Process for 20 minutes For maximum vibrancy: pre-lighten hair prior to application For improved longevity: process with heat Rinse well Clear Mixer allows you to control the intensity, enabling you to create any shade imaginable Customize your own tones by mixing the different hair colors together, going from pastel to dark colors